About This Service
Arabic Typography & Calligraphy Design in the UAE — Custom Lettering and Bilingual Type
I create custom Arabic lettering and calligraphy for brands that want their Arabic name to look designed, not defaulted. Depending on the feel you need, I work in classic and modern styles: Kufi for geometric, architectural marks; Thuluth for elegant, flowing ceremonial pieces; and Diwani for ornate, expressive compositions. You don't need to know the terminology — share references you like and I'll recommend the style that fits your brand, then draw the lettering by hand and refine it as clean vector artwork.
A large part of this work is Arabic logo adaptation: taking an existing English wordmark and designing an Arabic counterpart that carries the same personality — matched stroke weight, x-height balance and spacing — so the pair reads as one brand on bilingual signage. I also build matching Arabic and Latin type pairs for ongoing use, and supply RTL layout rules: how alignment, numerals, punctuation and icon direction should flip when a design moves from English to Arabic. Every piece goes through a cultural review pass to confirm the lettering reads correctly and carries no unintended meaning before you print anything.
Clients include Dubai hospitality brands, Sharjah cultural projects, Abu Dhabi government-adjacent suppliers, and free-zone startups entering Gulf markets where an Arabic-first presence builds trust. Pricing starts at AED 1,200 with delivery in 7 working days, and finals arrive as scalable vectors ready for signage, packaging, motion graphics and embroidery.
What's included
- Custom Arabic lettering — Hand-drawn lettering in Kufi, Thuluth, Diwani or a modern style, refined as vector art.
- Arabic logo adaptation — An Arabic counterpart to your existing English mark, matched in weight and spacing.
- Arabic + Latin type pairing — A recommended font pair for body text and headlines across both scripts.
- RTL layout rules — A one-page guide on alignment, numerals and mirroring for right-to-left layouts.
- Cultural review pass — Lettering checked for correct reading and unintended meanings before delivery.
- Production-ready vectors — AI, SVG, EPS and PNG finals ready for signage, packaging and embroidery.
How it works
- 1Style consultation
You share the Arabic text, your existing branding, and references; I recommend a calligraphy or type style.
- 2Sketch exploration
By day 3 you see 2–3 lettering sketches showing different structural approaches.
- 3Vector refinement
Your chosen sketch is digitised and refined through 2 feedback rounds, balanced against any Latin mark.
- 4Review and delivery
After the cultural review pass, final vectors and the RTL layout guide arrive by day 7.
Why work with me
| With me | Typical agency | |
|---|---|---|
| Lettering drawn for your word specifically | Typed in a stock Arabic font | |
| Native-level cultural review | Outsourced or skipped | |
| RTL layout guidance included | ||
| Cost of custom Arabic lettering | From AED 1,200 | AED 8,000+ |