Email Deliverability Rescue (SPF, DKIM, DMARC)

"Our emails go to spam" is almost never random. For most Dubai, Abu Dhabi and Sharjah businesses the cause is one of three things: missing or broken SPF, DKIM and DMARC records, a damaged domain or IP reputation, or falling foul of the bulk-sender rules Gmail and Outlook now enforce — authenticated mail, one-click unsubscribe and a spam-complaint rate kept under 0.3%. I diagnose which one is hurting you using real message headers and Google Postmaster Tools, then fix it at the DNS and sending-infrastructure level.

The work covers a correctly scoped SPF record (no more 10-lookup failures), DKIM keys for every sending service, and a DMARC policy moved safely from monitoring to enforcement instead of being left at p=none forever. Around that core I add list hygiene and bounce handling, a warm-up plan for new domains, and — where you send both kinds of mail — separate transactional and marketing sending domains so a bad campaign can never sink your invoices and OTP emails.

This gig is deliberately different from my Email & SMS Automation Pipelines gig: that one builds flows in Klaviyo, Mailchimp and Brevo. This one repairs the infrastructure underneath — so every email you send, flows included, actually reaches the inbox. It works whether you send from Google Workspace, Microsoft 365, Zoho or any ESP used by UAE free-zone and mainland companies.

How it works

1. 1
   Diagnose

   You forward me a few real emails and grant DNS access; I analyse headers, authentication results and reputation data the same day.

2. 2
   Fix the records

   SPF, DKIM and DMARC corrected at your DNS host, sending services aligned, and Postmaster Tools connected.

3. 3
   Verify inbox placement

   We send test campaigns to Gmail, Outlook and corporate inboxes and confirm authentication passes and placement improves.

4. 4
   Monitor & hand over

   You get a plain-English report, the warm-up or hygiene plan, and the dashboards to watch reputation going forward.