PropSpace / Real Estate CRM Setup (UAE Brokers)
About This Service
Real Estate CRM Setup for UAE Brokers (PropSpace & alternatives)
CRM setup built specifically for Dubai property brokerages: PropSpace — the long-standing UAE broker favourite — plus alternatives like Property Finder's CRM and Zoho or HubSpot configured for real estate. I set up listing management, lead capture from Bayut, Property Finder and dubizzle, agent assignment with round-robin or area-based routing, and a property-specific deal pipeline that mirrors how UAE deals actually close: lead, qualified, viewing, offer, MOU (Form F), then DLD transfer. Generic CRMs ship with a sales pipeline built for software demos; this one is built for property.
On top of that I wire automated WhatsApp and email follow-up sequences so no enquiry sits cold, portal-ROI reporting that shows cost-per-lead and conversion by source so you can see whether Bayut or Property Finder is actually paying back, and I structure the data so RERA, DLD and Trakheesi permit numbers and Form A and Form F fields live exactly where agents and compliance need them. I also configure portal publishing so a listing entered once syncs outward instead of being re-typed into three sites. This is built for brokerages drowning in WhatsApp threads and spreadsheets who want a single system the whole team will actually use. Setup starts at AED 2,500 depending on team size and the number of portals; the CRM subscription itself is paid to the vendor separately.
This gig is CRM configuration and process design. The raw portal API and XML/PropertyHub feed engineering — the plumbing that makes listings and lead webhooks flow reliably — is my separate Property Portal Feed Integration service, and a complete off-plan launch funnel with landing pages and paid-ad capture is my Off-Plan Sales Funnel service. This one organises your brokerage; those two are the deeper engineering and demand-generation layers that sit around it.
What's included
- Listing + lead setup — Listing management and lead capture configured from Bayut, Property Finder and dubizzle into one inbox
- Property pipeline — Lead, qualified, viewing, offer, MOU/Form F and DLD-transfer stages instead of a generic sales funnel
- Auto follow-ups — WhatsApp and email sequences plus round-robin or area-based agent assignment so no lead goes cold
- Portal ROI reporting — Cost-per-lead and conversion by source so you can see whether Bayut or Property Finder pays back
- RERA-aware fields — RERA, DLD and Trakheesi permit numbers and Form A/Form F fields placed where agents and compliance need them
- Agent training — Hands-on team onboarding and documented workflow so the system actually gets used after handover
How it works
- 1Map the process
Walk through your lead sources, pipeline stages, agent structure and the reporting you need to run the brokerage
- 2Configure + connect
Set up the CRM, connect portal lead capture from Bayut, Property Finder and dubizzle, and build the automations
- 3Compliance + data
Structure RERA, DLD and Trakheesi permit fields and the Form A/Form F data so the file is audit-ready
- 4Train + handover
Onboard the agents, document the workflow and hand over so adoption sticks
Why work with me
| With me | Typical agency | |
|---|---|---|
| UAE-portal lead capture | Bayut, PF and dubizzle wired in | Manual entry |
| Property-specific pipeline | Lead to MOU to DLD | Generic sales CRM |
| RERA/Trakheesi fields | Structured and audit-ready | Not configured |
| Agent training | Hands-on onboarding | Self-serve |