Meta Ads (Facebook + Instagram)

Meta Advantage+ Shopping Campaigns (E-commerce ROAS)

Meta Advantage+ Shopping Campaigns (E-commerce ROAS) - Image 1

About This Service

Meta Advantage+ Shopping Campaigns for UAE E-commerce ROAS

If you run an online store, Advantage+ Shopping Campaigns (ASC) are now Meta's most powerful machine to scale sales — but only when the catalog, feed and creative mix are set up correctly. I build your product catalog and feed, connect it natively to Shopify or WooCommerce, and launch ASC structured to find buyers across Facebook and Instagram while keeping your ROAS and AOV in focus.

Beyond ASC, I set up Dynamic Product Ads and catalog retargeting so browsers and cart-abandoners see the exact products they viewed, and I configure audience signals plus an existing-customer cap so budget is spent on incremental new revenue rather than re-buying customers you already have. I test the creative mix within ASC to feed the algorithm winning variations and I report ROAS, AOV and incremental revenue in AED — the numbers that matter for Dubai, Abu Dhabi and Sharjah stores, from free-zone D2C brands to mainland retailers.

Scope note: this service is focused on e-commerce sales and ROAS through the catalog and Advantage+ Shopping. It is distinct from the lead-generation service (which optimises for qualified enquiries, not product sales) and from ongoing full-account management (the separate Meta Ads Management service). Product photography and ad-creative production are offered separately — this gig structures and optimises the campaigns and uses the creative you provide or I source via that separate service.

What's included

  • Advantage+ Shopping setup — ASC launched and structured to scale e-commerce sales across FB + Instagram.
  • Catalog + feed connection — Product catalog built and connected natively to Shopify or WooCommerce.
  • Dynamic Product Ads & retargeting — Catalog retargeting so shoppers see the exact products they viewed or abandoned.
  • Existing-customer caps — Audience signals and customer caps so budget chases incremental new revenue.
  • Creative-mix testing in ASC — Winning creative variations fed to the algorithm to lift performance.
  • ROAS & AOV reporting in AED — Clear reporting on return on ad spend, average order value and incremental revenue.

How it works

  1. 1
    Catalog & feed setup

    I build and validate your product catalog and connect it to Shopify or WooCommerce.

  2. 2
    Structure ASC vs manual

    I set up Advantage+ Shopping with the right audience signals and customer caps for your goals.

  3. 3
    Add retargeting & creative

    Dynamic Product Ads and a tested creative mix are layered in to capture and convert demand.

  4. 4
    Optimise to ROAS target

    I monitor and adjust toward your AED ROAS and AOV targets and report on incremental revenue.

Why work with me

With meTypical agency
Catalog + feed built and validated
Existing-customer caps for incrementality
Dynamic Product Ads retargeting included
Reporting on incremental AED revenue